Intelligent Policy Management

The Intelligent Policy Engine for Content Moderation

Define, deploy, and dynamically manage moderation policies at scale. Build customizable rule sets with severity thresholds, category-specific controls, allow-lists, block-lists, human review routing, and full audit logging -- all from a single powerful engine.

500+
Policy Rules
<10ms
Rule Evaluation
50+
Region Configs
Customizable Rules
Version Control
Regional Policies
Full Audit Trail
A/B Testing
Customizable Rules

Build Moderation Rules That Fit Your Platform

Every platform has unique community standards and content requirements. The Intelligent Policy Engine empowers you to define granular moderation rules that reflect your specific needs without writing a single line of code. From broad category filters to hyper-specific conditional logic, the engine adapts to your platform rather than forcing your platform to adapt to it.

Decision Tree Logic

Build complex branching rules using a visual decision tree interface. Each node evaluates content attributes, user metadata, or contextual signals, routing content through tailored moderation pathways that match your community guidelines precisely.

Severity Thresholds

Configure numerical thresholds for every content category. Set different sensitivity levels for hate speech, nudity, violence, spam, and more. Fine-tune each threshold independently to balance safety against over-moderation for your audience.

Category-Specific Policies

Define entirely separate rule sets for different content categories. Apply strict rules to hate speech while maintaining lenient artistic expression policies, all running simultaneously in the same policy evaluation pipeline.

Allow-Lists & Block-Lists

Maintain curated allow-lists for trusted entities, verified creators, and approved domains. Conversely, build block-lists for known bad actors, prohibited URLs, and banned content patterns. Both update in real time across the global network.

Human Review Routing

Automatically route ambiguous or high-stakes content to human moderators. Define which confidence score ranges trigger human review, assign reviewers by expertise, and set priority queues based on severity or content type.

Policy Version Control

Track every policy change with full version history. Roll back to previous configurations instantly, compare policy versions side by side, and maintain a complete audit trail of who changed what and when.

Visual Rule Flow Designer

The Intelligent Policy Engine features a visual rule flow designer that lets non-technical team members build sophisticated moderation pipelines. Content enters the evaluation pipeline and passes through a sequence of rule nodes, each performing a specific check against your configured thresholds and category definitions.

Rules can be chained, nested, and combined with boolean logic operators. When a piece of content triggers a rule, the engine determines the appropriate action -- whether that is automatic approval, automatic rejection, flagging for human review, or applying a content label. Every evaluation path is fully configurable, ensuring that your moderation workflow matches the nuanced requirements of your platform.

Key capabilities: Drag-and-drop rule construction, conditional branching, multi-step escalation paths, weighted scoring across multiple categories, and real-time rule simulation with sample content for testing before deployment.

Dynamic Severity Thresholds

Every content category in the Intelligent Policy Engine is governed by a configurable severity threshold that determines how aggressively that category is moderated. These thresholds operate on a continuous scale from 0.0 to 1.0, giving you precise control over the sensitivity of each moderation category independently.

A low threshold for hate speech detection means the system flags content at the slightest indication of hateful language, ideal for platforms serving vulnerable populations. A higher threshold for the same category allows more borderline content through, suitable for platforms that prioritize broad expression. The engine evaluates content scores against your thresholds in under 10 milliseconds, ensuring zero perceptible latency for end users.

Advanced features: Per-category threshold configuration, context-dependent threshold adjustment based on user reputation or content format, time-of-day threshold variation for live events, and automatic threshold recommendations powered by historical moderation data analysis.

Precision Controls

Allow-Lists, Block-Lists & Human Review Routing

Combine automated intelligence with curated lists and expert human judgment for the most accurate content moderation decisions possible.

Allow-Lists

Allow-lists let you pre-approve specific content patterns, domains, users, or phrases that should always pass moderation regardless of automated scores. This is essential for platforms with verified creator programs, whitelisted news sources, or approved medical and scientific terminology that might otherwise trigger false positives.

  • User-level allow-lists for verified accounts and trusted creators
  • Domain-level allow-lists for approved external links and sources
  • Phrase-level allow-lists for technical, medical, or cultural terms
  • Regex pattern matching for structured content exemptions
  • Automatic expiration dates for time-limited exemptions

Block-Lists

Block-lists provide immediate, deterministic blocking for known harmful content. When content matches a block-list entry, it is rejected instantly without consuming AI inference resources, providing the fastest possible response time for known threats.

  • Hash-based image and video matching for known CSAM and illegal content
  • URL block-lists for phishing domains and malware distribution sites
  • Keyword and phrase block-lists with fuzzy matching and evasion detection
  • IP and device fingerprint blocking for repeat offenders
  • Cross-platform block-list sharing through industry consortium feeds

Human Review Routing

Not all moderation decisions can or should be fully automated. The Intelligent Policy Engine routes borderline and high-stakes content to qualified human reviewers, ensuring that the most sensitive decisions benefit from expert human judgment and contextual understanding.

  • Configurable confidence score ranges that trigger human review
  • Skill-based routing to moderators with relevant language and cultural expertise
  • Priority queuing for time-sensitive content such as live streams
  • Dual-review workflows for legally sensitive content categories
  • Moderator wellness safeguards including exposure limits and rotation

Policy Version Control & Audit Logging

The Intelligent Policy Engine treats your moderation policies as code, applying the same version control principles used in software engineering. Every change to a policy rule, threshold adjustment, or list update is captured in an immutable version history with detailed metadata including the author, timestamp, change description, and approval status.

This comprehensive audit trail is essential for regulatory compliance, particularly under frameworks like the EU Digital Services Act (DSA), which requires platforms to maintain transparent records of content moderation decisions. Version control also enables instant rollback -- if a policy change produces unexpected results, you can revert to any previous version within seconds, minimizing the impact of misconfigured rules on your user base.

Audit capabilities: Immutable change logs with cryptographic signing, diff views between policy versions, automated compliance reports for DSA, GDPR, and other regulatory frameworks, exportable audit trails in standard formats, and integration with external governance and compliance management systems.

Experimentation & Localization

A/B Testing Policies & Regional Compliance

Optimize moderation accuracy with data-driven experimentation and ensure global regulatory compliance with region-specific policy configurations.

A/B Testing Policies

Moderation is not a set-it-and-forget-it operation. The A/B testing framework lets you run controlled experiments comparing two or more policy configurations against live traffic to measure the impact of changes before full deployment. This scientific approach eliminates guesswork and ensures every policy adjustment improves your moderation outcomes.

Define experiment parameters including the traffic split percentage, success metrics such as false positive rate, appeal rate, and user satisfaction, and the minimum statistical significance required before declaring a winner. The engine automatically allocates traffic, collects metrics, and presents clear results with confidence intervals, giving your trust and safety team the data they need to make informed decisions.

  • Split traffic between two or more policy variants with configurable percentages
  • Measure impact on false positive rate, false negative rate, appeal rate, and user engagement
  • Automatic statistical significance calculation with configurable confidence levels
  • Gradual rollout capability that automatically scales winning variants from 5% to 100%
  • Safety guardrails that halt experiments if key safety metrics degrade beyond acceptable bounds

Regional Policy Variations

Content moderation requirements vary dramatically across jurisdictions. What is legal in one country may be prohibited in another. The Intelligent Policy Engine supports region-specific policy configurations that automatically apply the correct rules based on the geographic location of content creation, the user's account region, or the audience's primary location.

Built-in regulatory compliance templates cover major frameworks including the EU Digital Services Act, Germany's NetzDG, Australia's Online Safety Act, India's IT Rules, Brazil's Marco Civil, and more. Each template includes pre-configured rules, required response timeframes, mandatory reporting triggers, and audit trail requirements specific to that jurisdiction.

  • Geo-IP based automatic policy selection for content and users
  • Pre-built compliance templates for DSA, NetzDG, OSA, IT Rules, and KOSA
  • Country-specific content category definitions and severity mappings
  • Multi-jurisdiction content handling for content visible across borders
  • Automated regulatory reporting with jurisdiction-specific formatting and delivery

Intelligent Decision Routing

When content enters the Intelligent Policy Engine, it passes through a sophisticated decision routing system that determines the optimal path for evaluation. The router considers content type, source context, user reputation, historical patterns, and current policy configurations to select the fastest and most accurate evaluation pathway.

High-confidence decisions -- content that clearly passes or clearly violates your policies -- are resolved automatically in under 10 milliseconds. Ambiguous content is routed through additional analysis layers including contextual evaluation, user history assessment, and cultural sensitivity checks before a final determination is made. The most complex cases are escalated to human reviewers with full context packages that accelerate manual decision-making.

Routing intelligence: Content fingerprint matching against block-lists, parallel evaluation across multiple policy categories, weighted scoring aggregation, confidence-based routing to human review queues, priority escalation for legally sensitive content, and real-time feedback loops that continuously improve routing accuracy based on decision outcomes.

Performance Metrics

Policy Engine By The Numbers

500+
Configurable Rule Types
<10ms
Rule Evaluation Time
99.7%
Policy Accuracy
50+
Regional Configurations
Regulatory Compliance

Built for Global Compliance

The Intelligent Policy Engine is designed from the ground up to satisfy the regulatory demands of content moderation across every major jurisdiction worldwide.

EU Digital Services Act (DSA)

The DSA imposes strict obligations on platforms regarding content moderation transparency, user notification, and appeal mechanisms. The Policy Engine includes pre-built DSA compliance workflows that automatically generate transparency reports detailing the number and type of moderation actions taken, the average response time for flagged content, and the outcomes of user appeals. Every automated decision is logged with the specific policy rule that triggered it, the confidence score, and the resulting action, satisfying the DSA's requirement for clear and specific statements of reasons provided to affected users.

NetzDG & National Laws

Germany's Network Enforcement Act requires platforms to remove manifestly unlawful content within 24 hours and other unlawful content within seven days of receiving a complaint. The Policy Engine's NetzDG module automatically classifies reported content by legal category, starts compliance timers, routes urgent cases to qualified legal reviewers, and generates the mandatory biannual transparency reports. Similar modules handle Australia's Online Safety Act rapid removal requirements, India's IT Rules intermediary guidelines, and Brazil's Marco Civil due process requirements.

FAQ

Frequently Asked Questions

How do I create custom moderation rules without technical expertise?
The Intelligent Policy Engine includes a visual rule flow designer with a drag-and-drop interface. Trust and safety team members can create complex moderation workflows by connecting rule nodes, setting threshold sliders, and defining actions without writing any code. The visual builder includes a simulation mode that lets you test rules against sample content before deploying them to production, so you can verify behavior before it affects real users. Pre-built rule templates for common moderation scenarios are also available as starting points.
Can I run different moderation policies for different regions simultaneously?
Yes. The engine supports unlimited regional policy configurations running simultaneously. Each configuration can have its own severity thresholds, category definitions, allow-lists, block-lists, and human review routing rules. Content is automatically evaluated against the appropriate regional policy based on geo-IP detection, user account settings, or API parameters you specify. This enables full compliance with jurisdiction-specific regulations like DSA, NetzDG, and the Online Safety Act while maintaining a consistent global baseline. You can also define fallback policies for regions without specific configurations.
How does policy version control work, and can I roll back changes?
Every policy modification is tracked in an immutable version history with full metadata including the author, timestamp, approval chain, and change description. You can view a side-by-side diff of any two policy versions and roll back to any previous version with a single action. Rollbacks take effect within seconds across the global infrastructure. The system also supports staging environments where you can test policy changes against real traffic patterns using shadow mode -- evaluating content with the new policy but applying actions from the current production policy -- before promoting changes to production.
What audit logging is available for regulatory compliance?
The engine maintains comprehensive audit logs covering every moderation decision, policy change, and administrative action. Each log entry includes the content identifier, the policy version used, the specific rules evaluated and their individual scores, the aggregate decision, the action taken, and the timestamp. For human review decisions, reviewer identity and rationale are also recorded. Logs are cryptographically signed and stored in append-only storage for tamper resistance. Pre-built report generators produce compliance documentation for DSA transparency reports, NetzDG biannual reports, and other regulatory filing requirements in their required formats.
How does A/B testing of moderation policies work in practice?
You define an experiment by selecting the current policy as the control and creating a variant with your proposed changes. You then set the traffic allocation, typically starting with 5-10% of traffic receiving the variant. The engine tracks predefined metrics including false positive rate, false negative rate, user appeal rate, and escalation volume for both the control and variant populations. Once enough data is collected to reach statistical significance at your configured confidence level, the system presents results with clear recommendations. You can then promote the winning variant to 100% of traffic or iterate with further experiments. Safety guardrails automatically pause experiments if the variant produces significantly worse outcomes on critical safety metrics.

Take Control of Your Moderation Policies

Build, test, and deploy custom moderation rules with the Intelligent Policy Engine. Start with a free demo today.

Try Free Demo View Pricing